In a world where Google is god, can my business do well without a website?
Well, of course, but a business website can help you do better. A business website is your online presence. It’s a means for your customers to find you wherever they may be. It’s a space where you showcase your offerings, share your vision, and promote your brand twenty-four hour seven days.
Really, it’s the best way to expand your customer reach.
If you have a business without a website, you’re missing on great opportunities. What you may not know is that a website can be used to accomplish various marketing strategies to help your business grow.
Of course you may already have a Facebook page and an Instagram collection of wonderful photos about your services, aren’t these pages already doing the marketing for you? Well, it’s wonderful if you do – but a business website is essential to your credibility as it provides an opportunity for your customers to get to know you, your vision, your offerings, read about what other people have said about you… a whole bunch of things that tell them why they should trust you.
And how can a business website grow your customer reach? It is accessible to them all over the world and around the clock. If your market is international–or even if it isn’t–your website could help you make money even while you’re sleeping because customers can still grab your ebooks or book a service at any time of the day, from wherever they may be and whatever they’re doing. You can even set it to track your customers’ page explorations so you know which products and/or services they most want and when they are likely to browse your site.
An effectively developed and professionally designed website can do wonders for you. If you need an effective website solution for your business, get in touch! We’ll be more than happy to help.
Related post: Effective website for small businesses
Author: Lydia Kurnia