The digital marketspace is huge. How does your audience find you amidst this endless sea of businesses? One great way is to start a blog. A blog can help you get noticed. It’s a great medium to share resources and information, introduce your offering and most importantly yourself. If you blog regularly, post interesting stuff […]
Helpful tips
Is your “Call to Action” more like a “Whisper to Action”?
Being a mother of an eleven-year-old, I’ve had to learn ways to get him to help out with housework. Words like “Let’s get busy!” when it’s time to unload the dishwasher works better than “Do it now!” Just casually mentioning the new Coconut chocolate we just bought would send him running to fetch the box […]
Effective Websites for Small Businesses
We’ve been browsing local small business websites these past few months. We found some beautiful classy ones, some funky animated-boxes-popping-up-everywhere ones, some dodgy broken-link-galore ones… It’s been an educational experience as we look at each one with a critical eye, and you know what? We learned that an effective website isn’t all about fancy design […]